Community programms

Community programs

 
Ferrero was awarded the Reputation Institute of New York award for the World’s Most Reputable Company in 2009: Reputation Institute.

In his acceptance speech, Giovanni Ferrero, Chief Executive Officer of Ferrero stated “Ferrero has always cared deeply about social issues, the environment, food safety and the welfare of the local communities in which we operate around the world. As an example, Ferrero has started a special project called “Imprese Sociali”, social enterprise, which is designed to improve the quality of life in some of the most remote regions worldwide. Think South America, India, China and that is what I call the third direction of inspired capitalism is, to redistribute within the system the wealth generated in favour of the poorest people of this planet. And we are very committed to make that a success. We started two years ago in South Africa, now we are starting the operation on the social enterprise in India and China. We did it in Cameroon two years ago, so we are proud to say that our commitment in terms of entrepreneurial values has to do with the high dimension of ethical commitment to work for the benefit of our community and that is what I wanted to say. I’m here witness to the pride of our 22,000 ambassadors worldwide that are always taking the flagship of Ferrero”.
Community programms